By 1932 a more confident Maybelline Girl opened her heavily made-up eyes, donned a Marcel wave and looked like she meant business.
|The Perfect Mascara|
"We've Come A Long Way Baby,"
and like the Maybelline Company it was just the beginning of a wild ride.
Another First for Maybelline when Tom Lyle decided to come out with a new and improved image of his original Maybelline Girl, making her a modern symbol of the times.
Read more about Maybelline's roller coaster ride from 1915 to it's sale in 1967 in The Maybelline Story and the Spirited Family Dynasty Behind It.