|Maybell Laboratories Chicago presents the art of making up beautiful eyes, with Maybelline in 1915.|
THAN THERE WAS THIS,
|Spanish Lady in a Maybelline Ad, 1933|
(Excerpt from The Maybelline Story.)
Tom Lyle was excited about the South American expansion. Maybelline was already in Canada and Europe - since the 1930’s - but since the war the demand for affordable eye makeup was expanding. Once the war ended the demand for Maybelline continued and Tom Jr. particularly wanted to open home offices around the world.
AND NOW THIS!
|The Maybelline Story |
in Harper's BAZAAR EN ESPANOL, AUGUST 2011