Friday, April 8, 2011

Maybelline model Natalie Moorhead shifts direction in the 1930's.

Cold as ice, Vampish Natalie Moorhead ended the Roaring 20's with pure sophistication and skyrocketed   Maybelline advertisements to a new artistic level.

Statuesque, platinum-blond American actress Natalie Moorhead entered films in 1929; by the end of the next year, she had nearly a dozen movies to her credit. Moorhead was most effectively cast in vampish roles, notably her turn as one of the suspects in The Thin Man (1934).

Tom Lyle must have seen Natalie Moorhead's potential to target a more mature, sophisticated woman, who by 1935, had been wearing Maybelline for nearly 20 years.  His brilliance as the King of Advertising was to cover the market with every single type of persona developing in the movies, especially after sound was born by the end of the 1920's.  Moorhead, in her films, represented a beautiful, ultra sexy mature woman who knew what she wanted and she wanted Maybelline.
Click here to see Natalie Moorhead's photo's and you will see what Tom Lyle saw in this seductive, calculating actress!

Read more about Tom Lyle Williams and The Maybelline Company in The Maybelline Story and the Spirited Family Dynasty Behind It.

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