Maybelline's Vintage Packaging,- 1915 - 1960

Some of the most memorable vintage Maybelline products, from the 20th Century.  Now a piece of art.

Tom Lyle Williams was one of the most innovative entrepreneurs and advertising wizards in the 20th Century.  People accused him of being a dreamer.  He proved the neysayer's wrong.  He never gave up on his dreams and he surrounding himself with like-minded, inspiring people, who helped him  shoot for the moon.
         
                           He made it!!!

Maybelline is still the number one Eye Cosmetic in the world, after nearly 100 years, and it all started with TL.

Tom Lyle Williams at 19 years of age.

Maybelline vintage ad model Ethel Clayton, 1915.

Mabel Williams was the inspiriation and face for Lash-Brow-Ine ads in 1915, followed by silent film star, Ethel Clayton.

Mabel Williams

Ethel Clayton

Ethel Clayton (November 8, 1882 — June 6, 1966) was an American actress of the silent film era. Clayton's screen debut came in 1909, in a short called Justified. She jockeyed her early film appearances with a burgeoning stage career. Her pretty blond looks were reminiscient of the famous Gibson Girl drawings by Charles Dana Gibson. On the stage she appeared mainly in musicals or musical reviews such as The Ziegfeld Follies of 1911. These musical appearances indicate a singing talent Clayton may have possessed but went unused in her many silent screen performances.

Read more about Mabel Williams and her tremendous contribution to brother, Tom Lyle Williams, Maybelline Company, in the Maybelline Story.

Pick up your copy of The Maybelline Story and the Spirited Family Dynasty Behind It at Barnes and Nobel, Amazon, or buy a signed copy from maybellinestory.com.  Also now available on Kindle and ebook for the Nook.