PAUL HESSE STARS ON PARADE.

Here some of the Hollywood Stars photographed by Paul Hesse. Many of them also appeared in Maybelline Advertisements in the 1940's.

Carole Lombard cover by Paul Hesse 

Anne Sheridan by Paul Hesse.

Joan Leslie by Paul Hesse.

Marlene Dietrich by Paul Hesse.

Gene Tierney by Paul Hesse. "Carbro from John Lloyd Lovell collection."

  Maria Montez by Paul Hesse. "Carbro from John Lloyd Lovell collection." 

                                           Lucille Ball by Paul Hesse.

Ava Gardner by Paul Hesse.

Loretta Young by Paul Hesse. 

One of the biggest discoveries by Paul Hesse was little Margaret O'Brien. seen here in 1946.  She however never appeared in a Maybelline advertisement.

So ends my series on Hollywood's Ziegfeld of Photography, Paul Hesse.  Check out this video from the show, Love That Bob.  Bob Cummings plays a bachelor Hollywood photographer in the 1950s.  It has been said that Bob's character was molded after Paul Hesse.

Hollywood photographer, Carlyle Blackwell Jr. gives new expression to the Stars in the late 40's and 50's.  Check in tomorrow to see what I mean......

MAYBELLINE MODEL LOIS COLLIER and the Hollywood Star System.

Maybelline model and actress Lois Collier  represented the American ideal.

Lois Collier, one of Universal Studio's beautiful and talented actresses was showcased in Maybelline ads during World War 11.  She was discovered after winning a a contest sponsored by CBS Radio for a part in a radio play in Hollywood.

Collier, like many starlets during the War Era appeared on the cover of Yank, the Army Weekly as well as Maybelline print ads in various popular magazines. She was part of the Hollywood Star System that used companies like Maybelline to help promote movie stars careers.  

From 1940 through 1949 Collier's career would be active and somewhat successful, with her playing mostly heroine roles in B-movies, including Westerns, Horror and Science Fiction thrillers. 

.
Collier held the second female lead in what is considered the best of the Maria Montez adventure films, “Cobra Woman.” She also joined Loretta Young, Geraldine Fitzgerald, Anne Gwynne and Evelyn Ankers in the wartime drama “Ladie’s Courageous.” The Walter Wanger production told the story of the Women’s Auxiliary Ferrying Squadrons of the Second World War.

Collier appealed to young movie-goer's who balanced the horror of war with escapism.  Collier was young, beautiful and captivated her audience with those beautiful Maybelline Eyes!  She brought loads of young women into dime stores with disposable money ready to spend on Maybelline so they too could have "The Collier Look."   

Read more about Tom Lyle Williams contribution to the Hollywood Star System in

The Maybelline Story and the Spirited Family Dynasty Behind It.