Saturday, March 10, 2012

L'Oreal Paris, Maybelline New York and The Maybelline Story.

This Maybelline Story Movie, was made by L'Oreal Paris, who purchased the Maybelline company, in 1996 and renamed it, Maybelline New York, with the slogan, Maybe She's Born With It, Maybe It's Maybelline!!!

Watch the video, but be aware of some discrepancies..... Mabel Williams, wasn't trying to win over her boyfriend by having beautiful eyes.  Maybelline was first Lash-Brow-Ine in 1915 not 1913 and Tom Lyle was a young entrepreneur, not a chemist.

Mabel Williams, Maybellines namesake.

In the video, the narrator infers that this picture is of ..... Mabel's boyfriend in the middle,  and Mabel Williams.  The boyfriend is actually her father, Thomas Jefferson Williams with her brother Tom Lyle Williams on the left.  They are all standing in front of Tom Lyle's first car, parked in front of the first Maybelline building in 1916.

Read the real story of the birth of Maybelline and the Williams family, in The Maybelline Story and the Spirited Family Dynasty Behind It.

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