Maybelline founder Tom Lyle Williams

Beauty Addict Princess london reviews Maybelline during Fashion Week on the Maybelline Book Blog.



Princess london picks....."If you love fashion, beauty, celebrities and interesting things follow me."

Here is Princess london's review of Maybelline mascara and eye shadow..... leave a comment if you agree or disagree.


  
 To say I am a beauty addict is an understatement I love trying new products. However,   I was always a little skeptic of drugstore makeup. But since trying Cover Girl eyeliner and falling in love with it,
I decided to try Maybelline.  I had seen the commercials for the new mascara and was curious to try it, since I had tried so many different mascaras that made my sensitive eyes cry.  I ended up buying the mascara and an eye shadow quad since it was on sale.
I am so happy I did. I find it hard to find a nice shade of pink shadow. However, this one is just the right shade. When blended together the colors will truly make your eyes pop. There are instructions on how to put on the shadows, but I put them on my own way. Put a dab of the white shadow in the corner of your eyes. Sweep the pink all over the eyes. The brown shade is meant to be used as a liner. However, I am more a fan of the old-school pencil liner. I used it as a shadow on top of the pink to darken up the look for the night. In addition, I added my beloved Cover Girl liner.
 Next came the true test would I fall in love with the Maybelline Mascara as much as the commercial made me think I would. And the answer is yes I did. This mascara is so amazing that when I went shopping for foundation a few days later that week .The person who was doing my makeup commented that my eyelashes look so good I do not need to wear mascara. I will admit you need to be careful when applying the shadow though. If you press your brush down to hard in the palate the powder will get to loose. So investing in a good brush is a good idea. Other than that, I cannot think of anything I dislike about the products. The mascara not only gave me longer lashes like it promised. It did not cause my eyes to turn red or make me cry like most other mascaras.
If I had to rate, the products on a scale of one to Ten I would give them nine and a half. The only thing they have to do to get a ten is make the shadow less breakable.
Next time you are wondering if someone was born with it, it is probably Maybelline.

Thank you so much for the charming review. Your blog is exciting and as fun an any online entertainment magazine. Hope you come back with more up to the minute news and by the way I'd love it if you bought my book, The Maybelline Story and wrote a review for me.
Warmly, Sharrie Williams

Princess london is an Aspiring Stylist tweet her if you need fashion advice or want to hire her. Also a writer, tweet her if you want her to write an article for you. 
    
twitter is @princesslondn.

Maybelline New York will once more be the Official Make Up Sponsor of the Mercedes Benz New York Fashion Week starting September 6.  Jen Su takes us behind the scenes at this year's New York fashion Week as we have a look at all the beauty looks created with Maybelline.


MERCEDES-BENZ FASHION WEEK SEPT 6 - 13 Maybelline New York’s Colossal Cat Eyes Mascara will officially launch in October.

Watch NY Fashion Week S/S 2013 shows: Live stream scheduleWatch NY Fashion Week S/S 2013 shows: Live stream schedule...Mercedes-Benz Fashion Week Spring/Summer 2013 is bringing the front-row experience to fashion fans around the world. You Tube and Maybelline New York will once again be bringing the excitement of New York Fashion Week...


Maybelline’s Colossal Cat Eyes Mascara............




Maybelline Beauty Fashion Night Out
14th Street & 9th Avenue, New York, NY (A, C, E or L to 14/8th avenue)
6:00pm-11:00pm
The Meatpacking District’s Maybelline New York hosts their official Color Studio Lounge. Enjoy makeovers by Maybelline’s top make-up artists, walk the catwalk like a pro and step into their custom photo studio to show off your new looks and much more!
Read all about it!!!!

Maybelline New York is Live from the Runway, Fall 2012, Click on.

But just remember it all started with Tom Lyle Williams in 1915. Be sure to read the whole story in my book... The Maybelline Story and the Spirited Family Dynasty Behind It..

Not much for glamour but did Amelia Earhart carry Maybelline with her on the plane?



























August 23, 2012, 
Finding the lost Aviator, Amelia Earhart's plane. http://newyork.newsday.com/news/world/amelia-earhart-search-returns-without-conclusive-images-1.3856752



This 1941 Vintage Maybelline ad was produced just four years after Amelia Earhart's plane was lost and War was declared on the Japan. 



When I think about Amelia Earhart's plane crashing onto a reef off a remote island in the Pacific Ocean I can't help but wonder if her courageous Spirit wasn't there to help direct and protect our boys during one of the darkest hours in American history.  I know she still inspires me to dream bigger and bolder and go beyond my own comfort zone.  How about you?  What do you think about Amelia Earhart's incredible journey into the unknown with the heart of a Lion.



Secretary of State Hillary Clinton and Secretary of Transportation Ray LaHood say they're throwing their support behind a privately-financed search to uncover the fate of American aviator Amelia Earhart, who went missing in flight 75 years ago. AP video. (March 20)


In the first video they show some cosmetics found in the possible wreckage.  Freckle cream, rouge and a broken mirror from a compact. Is it possible Maybelline was also on the plane in Amelia Earhart's make-up bag???  if so this is what it would have looked like in 1937.

Recovery of Amelia Earhart’s Alleged Anti-Freckle Cream Triggers New Search




Amelia Earhart: 'Beauty kit' found on desert island in Pacific




Live from New York it's Ms. Sharrie Williams on the "The Profit Express," Check out the list of impressive guests Tim Healy has interviewed.

Listen to “The Profit Express” tonight on 88.7 FM WRHU and live on the web by clicking on the listen live link at wrhu.org. - Tim Healy Interviews Sharrie Williams author of The Maybelline Story and the Spirited Family Dynasty Behind It.


Cleck on the links below to hear some of Tim's best shows.

George Foreman
Guests: George Foreman Boxing and Business Legend
Play George Foreman
P90X
Guests: Tony Horton Creator of P90X
Play P90X
"American Chopper"
Guests: Paul Teutul Sr. star of "American Chopper" - Senior vs. Junior
Play American Chopper
"Cake Boss"
Guest: Buddy Valastro, star of "The Cake Boss"
Play Cake Boss
"Pawn Stars"
Guest: Rick Harrison star of cables #1 show "Pawn Stars"
www.rocktorichesbook.com | Play Rock to Riches
Secrets of A Jewish Mother
Guests: Jill Zarin Housewives of NYC / Lisa Wexler Lisa Wexler Show
Play Secrets of a Jewish Mother
Joe Girard
Guest: The World's Greatest Salesman — Joe Girard
Play Joe Girard

Podcast of The Profit Express and my interview today will be available on the Maybelline Book Blog soon.

MUSES Magazine features Author Sharrie Williams and The Maybelline Story


Here is my interview in the September issue of MUSES magazine.  I have to say, I was quite honored when I received a request to be one of MUSES Fine 9, a select list of accomplished and awe-inspiring masters of the arts.


I was also thrilled to see my book featured along side Judi Shekoni, whose latest accomplishment is playing Zafrina in The Twilight Saga: Breaking Dawn - Part 2. In theaters November 16.  Subscribe to Muses here.

Official Trailer for Braking Dawn - Part 2. Click on video.

MULTI MILLION DOLLAR CAR...Clark Gable and Carole Lombard fell in love in his '35 Duesenberg.


Clark Gable was the original owner of this beautiful 1935 Duesenberg JN with custom coachwork by Bohman and Schwartz.


Gable, Lombard and a '35 Duesenberg

By JERRY GARRETT / The New York Times

Read more: http://www.post-gazette.com/stories/business/auto-news/gable-lombard-and-a-35-duesenberg-647560/#ixzz24UpTV4Hb 




Clark Gables 1935 Duesenberg Model JN Convertible Coupe  by Gooding & Company was up for auction last weekend in Pebble Beach, California at the Concours d' Elegance.  Bidding went as high as $6.4 million but that wasn't high enough to meet the seller's predetermined "reserve" price, so this Duesenberg didn't sell.
The glamours Duesenberg played a part in Gable's famous relationship with Carole Lombard. The two met at a party after which they went for a long drive...and the rest is Hollywood history.



Of course all this talk about Hollywood glamour makes me think about my great uncle Tom Lyle Williams and his 1940 Packard Victoria, coachwork by Bohman and Schwartz.. Here it is today in this video.
Maybelline Founder Tom Lyle Williams, standing next to his 1940 Packard Victoria at his Villa Valentino in the Hollywood HIlls. 

Tom Lyle Williams, Packard Victoria restored by Steve Snyder's father, Bill Snyder, owner of the car today.
http://vimeo.com/29981530   Speaking of classic romantic cars, check out this video of my father Bill Williams Clenet Series 1, number 13.....which placed second in the Neo-Classic category.  The 5th annual Desert Classic Concours d’Elegance, was held February 17 – 26, 2012, at The Westin Mission Hills Golf Resort in Rancho Mirage, California. Hailed by Der Spiegel magazine as one of the "Top Ten Classic Car Shows in the World."   
Want to know more about Tom Lyle Williams 1940 Packard Victoria or his nephew Bill Williams 1977 Clenet made by Clenet Coachworks in Santa Barbara, or anything about Chuck Williams-BB1, Steve Snyder Donna Williams or me, Sharrie Williams, just click on our names.

My Guest Blogger Letty Rising had a hard time when it came to wearing Maybelline until her two daughters opened her eyes.

Letty Rising
I might be considered to be a most unlikely candidate to contribute to a blog that focuses on make-up! In truth, make-up has been something I historically could not be bothered with. Though I was a tomboy with a definite girlish streak, I never felt compelled to wear make up in my teens, or even into my 20’s. The idea of putting something on my face and then wiping it off each day seemed exhausting. From my vantage point it was repetitive, dull, and a waste of my time. Besides, I didn’t want to succumb to cultural pressure that demand I try to be someone I’m not and I believed at the time that make-up was something that society forced upon women.


Letty and her two girls, Zoe and Maisie
I recall proclaiming, “If some boy doesn't think I’m pretty just the way I am, well….I wouldn't want to be with him anyways!”

After the birth of my first daughter in my early 20’s, I decided that I wanted to buck conventional trends and dress her in androgynous clothing. I was bothered by societal pressures which insisted that girls wear pink and boys to have footballs smattered all over their clothing. I didn't want my daughter to succumb to the societal insistence of conventional beauty and glamour. I wanted her to be drawn towards things that fed her soul, not towards the superficiality of “bling:” flashy dresses, jewelry, and make up.

Letty and Zoe
You can suspect how I responded when my daughter was given an extensive make-up kit by her beloved aunt at the tender age of three! As a child born 3 days after Christmas, she was showered with a multitude of gifts during the holiday season, and I quickly saw that Auntie was not the only one who thought it would be a good idea to buy make up for my very-precocious-but-still-only-3 year-old daughter! Along came the kit from grandparents, then friends. When I gently protested (and I mean gently, as I’m not a person to make waves), the response was, “Yes, but she LOVES make up!”

Letty and Maisie
They had quietly noticed what I had been denying, in that my daughter was fascinated with the very things I tried so hard to keep away from her. We purposely had a television that only played movies, so that she would not be barraged by endless advertisements. I rarely took her to department stores and instead did much of my shopping when she was with her father or at play dates with children of my like minded friends, who all focused on organic, holistic living.

 I was determined to raise a healthy,

 conscious daughter who didn't conform to societal expectations of anything…including beauty.
During this crossroads moment in time, I did something that I've had to do numerous times since: I let go. I let go of my own prejudices and biases, and let my daughter enjoy what she enjoyed. And here began my intimate  relationship with make-up. It was through my daughter’s fascination and interest that I became more fascinated. After all, a little mascara to brighten the eyes, and some gloss to add shine to my lips…

Zoe with Maybelline Blush
why not? And you know what, I liked it. This isn't to say that I became an avid make-up wearer. I’m still too lazy for everyday application, but I delight in wearing it on special occasions, and even on not-so-special occasions.

I came to learn that my daughter wasn’t interested in make up so that she could please society, conform to social norms, or anything of the sort. She used make up as one of her many vehicles for self expression. She liked to change her look frequently as a child, and while I didn’t allow her to wear make-up out of the home very often, she dressed up regularly at home. 
Maisie putting on Maybelline eyeliner
She loved putting together outfits, and painting her face, and she became good at it. Her younger sister shared a nearly equal amount of interest in make-up, and when she was old enough to engage in pretend play with her older sister, they were doing themselves up for imaginary weddings, parties, princess tea parties, and so on.
When the kits were used up and the luster of buying make up wore off for the relatives it was time for me to replenish their stock. 
Maisie putting on  Maybelline eyeliner
I didn't know much of anything about make-up, except that I did wear just a little, some mascara, some eye liner, and a touch of lip gloss on occasion. I went to the store and bought the only make up I knew of…Maybelline. Perhaps it was the “Maybe it’s Maybelline” commercials that I listened to while sitting on my mother’s lap during episodes of General Hospital. Yes, it was. I chuckled to myself that I was a victim of the marketing strategy that preys upon comfort and familiarity. I placed my ego aside, and purchased some Maybelline make-up for my daughters, and haven’t looked back.
Zoe with Great Lash mascara
Just a few weeks ago, my youngest daughter, now 14, became aware that I was going on a sort of “date.” She says to me, “Mama, we need to put some make-up on you. Here, come sit down, so I can help you.” She pulled out my Maybelline wand, and began growing my lashes, at the same time chastising me for not trying to look my best. My 16 year old daughter chimed in: “Mom, when you put time into taking care of yourself, you feel better about yourself. It isn’t really about looking good, it’s about feeling good.”

So, my view of make-up has changed, rather drastically, because of my two greatest teachers.
Zoe and Maisie
They taught me that make-up doesn't always have to be about pleasing, or about trying too hard. They taught me that make-up can be a means for self-expression, and also, a means to feel good about ourselves. Wearing make-up doesn't have to mean that I am giving away my power to a patriarchal society that objectifies women (thank you, Women’s Studies courses in college!). It can be a means to an end for self-empowerment, and that is something I can get behind.
Letty Rising
Thank you for this adorable post Letty, you have been the teacher and the student when it comes to your two precious angels.  They say when the student is ready the teacher will come.  In your case, you had to wait until the girls were old enough to make up their eyes with Maybelline... before you were ready to follow their reflection!!!

 You have beautiful expressive eyes and I love seeing them made-up with Maybelline. 

You're definitely model material Letty, so flaunt it because you've got it.


        Maybe they're born with it.....Maybe it's Maybelline. 



Maisie and Zoe

Maisie and Zoe


Maisie



Zoe



Zoe and Maisie's friend Soleil


Soleil

Friend Letty on Facebook at http://www.facebook.com/letty.rising

COSMOPOLITAN MAGAZINE EDITOR HELEN GURLEY BROWN HAD A BIG INFLUENCE ON ME IN THE 1960'S.

"She was the sexiest suffragette of them all." —Lorraine Candy, The Daily Mail
"If she wanted to sleep with a man, she did."
—Suzi Parker, The Washington Post


American author, publisher, businesswoman and editor-in-chief of Cosmopolitan magazine for 32 years (from 1965 until 1997), Helen Gurley Brown, has passed away at the age of 90 years old.

                  Helen Gurley Brown dishes it to young ladies.



July 1965
Brown shocked America in the 1960's with her book"sex and the single girl" then carried on doing it for 3 decades as the editor of cosmopolitan magazine, from 1965-1997.. Sex talk, voluptious models and titillating cover lines were all created by her influence.  She would dispense advice on how to “properly” carry on an affair.  The series Sex and the City would not exist without her. There would be no Carrie Bradshaw.

Helen on sex: "If only one of you is in the mood, do it. Even if sex isn’t great every time, it's a unique form of communication and togetherness that can help you stay together with a good degree of contentment."

Sharrie Williams and Pearl Peskin, 1965.
I had just graduated from Culver City High School when Helen Gurley Brown became editor of Cosmopolitan magazine and her first issue came out in July, 1965.  My friend Peal was the first to buy the new issue and we quickly browsed though it to gather sex tips for young ladies heading to College.  We considered the new "Cosmo" a female Esquire, bordering on a respectable Playboy magazine for young girls.  Being a virgin, I was especially interested in Helen Gurley Brown's advice on sex and I never missed an issue of "Cosmo"..... hoping to become an actress, Playboy Bunny or an Airline Stewardess.....  But in the end I wound up taking Browns other advise, "Marry a decent, good, kind person who will cherish you." which I did and lived happily ever after for a long time."


The AMC show, Mad Men, takes place during the 1960's, just as Helen Gurley Brown was changing the way young single girls viewed themselves in the work place. Another 60's flashback show is Pan Am, about 4  interesting women leading complicated lives, ranging from affairs to broken engagements to international espionage. Along with these to sexy shows was The Playboy Club.  Sadly Pan-Am and the Playboy Club have been canceled I hear.  But my point is, obviously I wasn't the only young girl seeking the kind of attention Brown was selling in the 1960's if three network and cable stations produced shows on the same line of thinking.  So needless to say, Brown not only had tremendous influence on me and my girlfriends she is still influencing the media today.  So Rest in Peace Helen, you may not be missed but you sure didn't miss a trick in an era so thirsty for what you had to say.


Between 1964 and 1968 Ultra Lash was the sexy breakthrough mascara every girl had in her make-up case.  I had the thrill of being part of the excitement when Ultra-Lash, Ultra Brow and Ultra-Shadow were introduced to the public and you can read all about that and the 1960's from my point of view in my book, The Maybelline Story and the Spirited Family Dynasty Behind It.  Thank You for following the Maybelline Book Blog and if you'd like to be a guest blogger, just contact me at maybellinebook@gmail.com and give me your idea along with a few pictures and contact information.  Check my past guest bloggers by looking under past posts on the right hand side of this page.