Maybelline founder Tom Lyle Williams

March is National Women’s History Month and 100 years of Maybelline

Beautiful Silent Film Stars endorse Maybelline and promote the Women's Movement

                                        
                                           Mary Eaton


                                     
                                         Mae Murrey


       Ethel Clayton.



                                   Ethel Clayton.



Ethel Clayton.


Mildred Davis.


Viola Dana.


Viola Dana.

Viola Dana.




Viola Dana.


                                         Gloria Swanson.



                                             Gloria Swanson.

Maybelline was very influential in the 1920's women's movement, because it allowed women to create their own identities. With endorsements from these major Film Stars, Maybelline began to appear in even the most modest lady's toiletries. Look at these beautiful Actresses and think about the impact they had on your great grandmothers and grandmothers in the 1920's.




If you love Old Hollywood history, pick up a copy of 
The Maybelline Story, as it mirrors everything from the 1920s and 
beyond.



How Maybelline changed the cosmetic industry



Make-up is as old as the first civilizations. From the beginning of time, people loved to alter their appearance by putting various mixtures on their face. This is something that lasted and persisted through centuries. It is within our nature to try and improve the way we look. It gives us a necessary confidence and makes us more attractive to opposite sex. Today, it is an unavoidable part of our culture and important aspect of every woman’s life.

“Maybe she’s born with it. Maybe it’s Maybelline”






Chicago from 1915
Photo credit:
http://www.choosechicago.com/blog/post/2013/10/Haunted-Chicago-The-Most-Supernatural-Locations-in-Chicago/1068/

The real cosmetic revolution started at the turn of 19th century. First beauty salons opened their doors to customers and the first franchises started appearing all over the USA. Almost at the same time, in 1915, Tom Lyle Williams from Chicago made his first mascara. His sister Mabel gave him an idea to make this product, so in her honor, when he started selling his products; he named the newly founded company Maybelline. Williams created the first, modern mascara in 1917 and named it Maybelline Care Mascara.


During the years, company was sold and resold to many entrepreneurs. It changed its headquarters a few time, finally settling in Brooklyn, New York. Today, it is a part of gigantic conglomerate L’Oreal from Paris, France, which bought it off in 1996. This made Maybelline a global, recognizable trade mark, sold all over the world. Nowadays, similarly to many other cosmetic products, you can even find it in American and Canadian drugstores. One reputable Canadian pharmacy in Winnipeg, is You! Drugstore.



The companies such as Maybelline were pioneers of this beauty revolution. Back in the day, it was a first, real cosmetic company and it made many entrepreneurs try their luck in this field. It made our lives prettier and nicer. This is an important aspect of every woman’s life and it brings joy to many of them. As the industry progresses, we still need to see what kind of new products are we going to use in future. Hopefully, the firms will be similar like Maybelline, providing us the best that money can buy.

Guest Blogger

Nick Stokes
SEO expert @ You! Drugstore

Email: seo@youdrugstore.com
Website: youdrugstore.com

Sharrie Williams interview with Woman Talk Live with Ann Quasman

WTL 5: Meet Sharrie Williams

Thursday, February 26, 2015
wtl5_ponder
Five provocative questions answered by an inspiring and fabulous woman – a woman with something to say.

http://womantalklive.com/2015/02/26/wtl-5-meet-sharrie-williams/

                                    Meet Sharrie Williams

Sharrie Williams
Sharrie Williamsheir to the Maybelline legacy, is Tom Lyle Williams’ (the founder) great-niece and is steward of the vast Maybelline archives. Sharrie tells the story of the birth of the Maybelline empire and reveals intimate and never-before-told details about the fascinating family dynasty behind it in her book,The Maybelline Story.


People would be surprised to know that: I graduated from Vanguard University with a Bachelors degree in Psychology when I was fifty-four years old, just two weeks after my twenty-four year old daughter graduated Arizona State University with the same degree.


The WTL 5:

What’s the conversation that changed your life?
My writing teacher told me I had discovered my voice and had something to say. She told me to write a book.


What are you most conscious of today?

The importance of women discovering their true identity and sharing it as role models for the next generation


What part of you have you yet to give voice to?

My life story. I finally believe my personal story will be more important than The Maybelline Story


What’s the conversation women need to be having collectively? 

Getting involved on any level to keep our values and culture protected.


What needs to be said bigger, louder, stronger?

For me, it’s “GOD BLESS AMERICA.”

***

Thank you, Sharrie, for sharing your powerful voice
with WomanTalk Live


I found my writers voice the Ira Progoff Intensive Journal Keeping Program.  If you are interested in learning how to connect with your voice check out the program at http://intensivejournal.org/index.php

TURNING FAILURE INSIDE OUT...Maybelline Founder, Tom Lyle Williams,


Tom Lyle Williams, at his cabin on Lake Michigan, 1937.





Besides having the statue ASPIRATION, at the Villa Valentino and in Bel Air, representing Rudolph Valentino, and his great success in Hollywood, Tom Lyle, believed in the principles outlined in this brochure, sponsored by Maybelline.  Read and see if you can incorporate some of these valuable concepts in your thinking as well.Click on the page to enlarge.


          Dream Big, and never give up!!

Ultra Chic English Speaking Mall in Cambodia and Viet Nam features Maybelline New York



American  Mall  in Cambodia
 A friend of mine sent me these pictures while traveling in Cambodia and Viet Nam.  She knew I'd be impressed seeing such elaborate  high tech Maybelline displays in Third World Countries  and, I have to say it's hard to believe.




This is what I think of when I think of
 Cambodia.  Agriculture is the dominant economic
 factor, with growth averaging 6 percent in the
 last decade. I guess no matter what, girls all over the
 world want that Maybelline Glamour.
  

Maybelline display in Viet Nam

Because both countries are having strong growth in textiles, construction, garments, and tourism, there increased
 foreign investment and international trade.

Maybelline Billboard in New York City.

Soon, we might expect Cambodia and Viet Nam
 to look like this 

Digi/Writing interview, " What inspired you to write The Maybelline Story"

            I Am A Writer Series – Writing Tips 



Q&A With Sharrie Williams

Want to know what other writers think? Check out our I Am A Writer Series where we ask writers to share tips, experiences, and thoughts about what matters to them.

When did you first realize that you wanted to be a writer?

I kept a diary at fifteen and expanded to intensive journal keeping in my thirties. After my grandmother, Miss Maybelline’s, mysterious death, I knew I had to tell her story. That’s how my book The Maybelline Story was inspired.

Have you ever tried writing in a cafe? How did you find the experience?

When I was writing The Maybelline Story I’d sometimes go to Starbucks when I didn’t have internet where I was visiting. I found it better than a library. It was comfortable, and I liked the hum of people coming and going. If I needed to ask a question, I’d ask it out loud, and usually someone else working on their computer would come over and help me.

What was your favourite subject in school? Were you always a strong writer?

I was a drama major in high school and junior college. I graduated with a Bachelor’s Degree in psychology. Both subjects taught me to be a great story teller and, combined with my journaling, I progressively became a strong writer.

Do you imagine the world you’re going to write about before you write it? Or does it come to you through the story?

Being an Ira Progroff intensive journal keeping student for over thirty-five years, I have learned to tap into my inner world and develop stories I never dreamed of. It’s called automatic writing. I go into a meditation space and just let my characters tell me their stories. That’s how I wrote The Maybelline Story.

Do you get writer’s block? If so, what technique gets you writing again?

When I’m intensely writing or editing I get burned out after spending several hours in the deep space of my inner world, connecting with my characters, and have to rest. I do yoga every day and must sleep nine hours or more. It’s like turning to ice and having to thaw out. But I love it.

Author Bio

Sharrie Williams, heir to the Maybelline legacy, is Tom Lyle Williams’ great-niece and is steward of the vast Maybelline archives. Sharrie tells the story of the birth of the Maybelline empire and reveals intimate and never-before-told details about the fascinating family dynasty behind it.  Sharrie has been featured on Good Morning Arizona, Arizona TV: The Morning Scramble, KCAL 9, CBS California, and ABC 7, Chicago. She has also been featured in many online and print magazines in Canada, Australia, and the UK. She is currently published in China, Spain, Poland, and Estonia.


Maybelline's, "Little Prince" Dick and Ann Williams Love Story

There once was a Little Prince, named Richard Lyle Williams, who came into this world unexpectedly, but who's presence brought untold joy to everyone he touched in his lifetime.....  



Painted by Maria Pace Wynter.
Quote from ‘The Little Prince’:  “A single event can awaken within us a stranger totally unknown to us. To live is to be slowly born."  by author of The Little Prince,  Antoine de Saint-Exupéry



Little Dick Williams parents, Noel J. and Frances Williams were quite surprised when Frances announced she was expecting at 42 years of     age.  They were happy of course when their angel arrived and gave him everything a little Prince might expect in his lifetime.

Dick with his cousins, June and Marilyn Haines.
 He was so adorable, that all his little girl cousins fawned over him and  soon he realized he'd been born with a gift for charming the ladies.  Dick's parents were painfully aware of how special their boy was, and though strict by nature, were incapable of saying no to anything his heart desired.  When Dick discovered his love for wheels, (like most of the boy's in the Williams family,) he received a real motorcycle for his 16th Birthday, and our - James Dean - with movie star good looks was born. 


At 17, Dick was known for his Peter Lawford, charisma, style and cocky wit and was used to getting what ever he wanted, when he wanted it..... But, our Little Prince met his match when he fell in love with the most popular girl in school.  Beautiful, talented, flamboyant, Ann Flynn. 




Like all storybook Romances go, Our Prince and Princess, Dick and Ann Williams, were married in 1955 and lived happily ever after. But that's another story!!!!




So in Dick Williams case, he was surely born with it, and yes, it was Maybelline!!!!




Stay tuned for more wonderful stories from The Maybelline Family Diaries


HAPPY VALENTINE'S DAY WITH MAYBELLINE'S ROMEO AND JULIET




So there was this boy, named Jim Hughes, and every time Shirley Hewes was with him she felt butterflies...... and just about everything about him, made her smile.






Jim loved Shirley for her sweetness, her smile and the way she believed in his dreams. You see Jim loved the theatre, it was in his blood, he couldn't help it - being born with Movie Star, good looks - the likes of James Dean and Gregory Peck.  All he wanted, was to be recognized for what was inside him, so when he won a scholarship to the Goodman Theatre School in Chicago, Shirley couldn't have been more proud.




Jim quickly rose to the ranks of some of his classmates, who included, Harvey Korman and Tim Conway.  Jim especially loved directing and eventually taught acting at a college, where one of his favorite students was Karen Black.  Now you can see the quality of acting, Jim, possessed. 


  
Beautiful, sweet, Shirley, with the eyes of an angel, and the spirit of Juliet herself, met her Romeo, in 1945, when she was 18, and he was 20, fresh out of the Service, during WW11.  It just took one look and Shirley knew - someday they'd be married. 


And so they were, in 1947. Jim didn't continue his acting career, instead  was welcomed into Shirley's family's business, De Luxe Mascara, (a branch of the Maybelline Company,)  but, he never gave up the same kind of heart and soul, he'd once put into his acting. 
  
  
Shirley's parents, Mabel and Chet Hewes, (if you've been following the Maybelline Blog, you know that Mabel is Tom Lyle Williams, sister and Maybelline's namesake) loved their son-in-law and appreciated everything he did to help make De Luxe a thriving business.  
  
Today would have been Jim's 90 th Birthday, and I know that if he were alive today, he'd want his three girls to know, how proud he is of them, and that they were the greatest joy of his life.
 
Romeo and Juliet.
Happy Birthday Jim, a true Romeo - who loved his Juliet with all his heart.